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Signing Ceremony of a Business Partnership Agreement Between Sokxay Group and Actibooky Co., Ltd., South Korea

On December 11, 2024, at 6:00 PM, a business partnership agreement signing ceremony took place between Sokxay Group and Actibooky Co., Ltd., South Korea, at the Holiday Inn Suites Vientiane, Mixay Meeting Room.

The event was honored by the presence of H.E. Malaythong Kommasith, Minister of Industry and Commerce, and H.E. Dr. Chanthakone Boualaphanh, Deputy Minister of Agriculture and Forestry, who attended as distinguished witnesses to this important milestone. Additionally, the event was graced by the management teams of Sokxay Group, Actibooky Co., Ltd., and key figures such as Mr. Kim Min-soo, CEO of Momma Holdings, and Dr. Lee Jeong-hyop, Economic Advisor to the Ministry of Industry and Commerce.

During the ceremony, the partnership agreement was officially signed by Mr. Sokxay Somjainuek, Chairman of Sokxay Group, and Mr. Lee Dong-won, CEO of Actibooky Co., Ltd. The agreements signed included:

  1. An Exclusive Partnership Agreement
  2. An EduWill Mart 24 Exclusive Sales Contract

The partnership aims to foster collaboration and development in the sectors of agriculture, food technology, and logistics between Laos and South Korea. Future initiatives will focus on digital transformation, education, and the expansion of K-Beauty and K-Food products in the Lao market, as well as business opportunities with HOTELNJOY, C-Space, and EduWill.

This collaboration is expected to be a stepping stone toward strengthening economic ties between the two countries and promoting sustainable growth in Laos. Mr. Kim Min-soo, CEO of Momma Holdings, also delivered remarks highlighting the significance of this partnership in expanding EduWill Mart 24’s market presence in Laos and enhancing cooperation in various business sectors.

This agreement marks a pivotal moment in driving forward mutual growth and innovation for both nations.


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